Here you will learn how to integrate your website with LinkedIn Ads. This method is useful for acquiring data through LinkedIn Ads using Embed Page or Pop-up. So, when you create Ads campaigns on LinkedIn, you can direct to a link on your website that has embedded Page or Pop-up from MTARGET.
Make sure you have a website, and you already have an account on LinkedIn. If you have prepared it, follow the steps below to integrate the Page you created on MTARGET to advertise on LinkedIn.
Log in to your LinkedIn account.
Click the 'Work' icon. Then select 'Advertise'.
Complete the empty fields to create an Ads account on LinkedIn.
Once done, you will be taken to the Campaign Manager.
Click on the name of the Ads you created.
Click 'Account Assets', then select 'Insight Tag'.
Click the 'Install Insight Tag' button.
Select 'I will install the tags myself'. A code will appear for you to copy. Here you will only need to take the ID code to integrate into MTARGET. Look for the code that says linkedin_partner_id="---"
Copy the numeric part only. These numbers are the ID you need to paste into MTARGET later.
Now go back to your MTARGET account, then go to the 'Integration' menu.
Select 'LinkedIn Insight Tag' then click the 'View Detail' button.
Paste the ID you got earlier into the integration column. Click the 'Update' button, then paste the ID and click 'Save'.
Here you have successfully integrated your website with LinkedIn. To view visitor info, you need to reach 300 visitors first before you can see your Page visitor data.