Here you will learn how to integrate the Page you created with TikTok Pixel. This allows you to track all visitors to the Page you advertised through TikTok Ads. All Page visitors will be measurable. To integrate the Page with TikTok Pixel, follow these steps:
First, create a TikTok Ads account.
Once logged into your TikTok Ads account, select the 'Library' menu and click 'Event'.
Select 'Website Pixel' and click 'Manage'.
Click the 'Create Pixel' button. Here you will create a Pixel campaign on TikTok.
For the Install Type, select 'Manually Install Pixel Code'. Ignore the code that appears and click 'Next'. You don't need to copy the code at this stage.
Next, you will set up the Pixel scenario. If you only want to provide a tracker to your Page with TikTok Pixel, you can skip this step.
However, if you wish to proceed, you can configure the visitor behavior scenario. For example, you can track how many people clicked on content A or how many users engaged with a Pop-up, and more. On the next page, you will be asked to fill in the Page link to be tested for its Pixel.
After creating the Pixel campaign, hover over the Pixel campaign you created. Hover and copy the following code:
Now go back to your MTARGET account. From the MTARGET dashboard, go to the 'Integration' menu, then select TikTok Pixel and click the 'View Detail' button.
Here you will paste the code you copied earlier into the field. Click the 'Update' button, then fill in the code.
After filling in the TikTok Pixel code, click the 'Save' button.
You have successfully integrated the Page from MTARGET with TikTok Pixel. To ensure the pixel is working or installed correctly, you can download the 'TikTok Pixel Helper' extension in your browser. Notifications will appear if the pixel is correctly installed.